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What is your favorite ingredient when it comes to Christmas – and why?
Stefan Gieschke: For me, it’s clearly the baked apple – that typical combination of baked apple spices. This spice blend instantly creates a Christmas atmosphere. The baked apple reminds me of cozy winter evenings, the scent of warm fruit from the oven, childhood, and home. But also oranges – or more precisely, the scent of the inside of a freshly peeled orange peel – add a fresh, slightly tangy note that gives many winter teas a special depth and elegance.
Both ingredients convey the magic of Christmas in very different ways.

How do you prepare in summer to develop and taste Christmas teas?
Stefan Gieschke: It may sound surprising, but in the middle of summer, getting into the Christmas spirit requires imagination above all. We focus, block out the weather outside, and consciously place ourselves in the cold season. It’s a creative process between concentration and daydreaming – almost like a little journey through time. Scent samples, music, or memories help us find the right feeling for the wintry atmosphere.

Where does your inspiration come from, and what makes a good Christmas tea?
Stefan Gieschke: Much of it comes from personal memories and experiences: scents from childhood, classic Christmas pastries, or family moments. But our own creativity and a fine sense for trends also play a role. A good Christmas tea creates a connection – between tradition and innovation, between scent, taste, and emotion. It should warm you, surprise you, and awaken feelings – ideally, bringing a little piece of Christmas into the cup.

What is your favorite ingredient when it comes to Christmas – and why?
Moritz von Riegen: Definitely almond. It brings this wonderfully roasted, sweet aroma that immediately creates a feeling of warmth and coziness – like freshly baked cookies on a winter evening. For me, it’s the perfect symbiosis of flavor and festivity.

How do you prepare in summer to develop and taste Christmas teas?
Moritz von Riegen: As paradoxical as it sounds: our Christmas season begins right in the middle of summer. That’s when we start developing new blends and tasting the first samples. The biggest challenge is staying objective in the heat – because cinnamon, almond & co. taste quite different at 30°C than on a frosty winter day. That’s why we rely on precise aroma balance and a clear idea: the blend must work both in summer and in winter.

Where does your inspiration come from – and what makes a good Christmas tea?
Moritz von Riegen: Clearly: from personal preferences. We experiment a lot, sometimes think outside the box, and keep asking ourselves: what could be a new, surprising perspective on Christmas – without losing its familiar character?
A good Christmas tea strikes that balance: it should awaken memories but also open up new flavor worlds. Not overloaded, but not random either – a tea that smells, tastes, and lingers like Christmas.

What is your favorite ingredient when it comes to Christmas – and why?
Leonie Monske: Without question: cinnamon! It immediately brings Christmas vibes – warm, spicy, and familiar. No other spice is as strongly associated with cookies, punch, and cozy winter days.

How do you prepare in summer to develop and taste Christmas teas?
Leonie Monske: In summer, we love to draw inspiration from seasonal highlights. Ripe berries, fresh herbs, or exotic fruits often spark exciting ideas for new winter teas. Some of these ingredients – in dried form or as flavorings – eventually find their way into our Christmas blends. We also gather inspiration at markets or in gastronomy: what excites people right now? Which flavors are trending? We then connect these impressions with classic winter spices like cinnamon – creating unique, modern Christmas teas.

Where does your inspiration come from, and what makes a good Christmas tea?
Leonie Monske: Often, we start with a brainstorming session as a team – because everyone associates something different with Christmas: childhood memories, scents, colors, or specific flavor combinations. This diversity helps us develop new ideas. The most important thing for us is always: the tea must trigger that special Christmas feeling – warmth, comfort, and anticipation. When that happens, it’s a good Christmas tea. Cinnamon almost always plays a central role in this.

What is your favorite ingredient when it comes to Christmas – and why?
Stefan Zorn: My favorite Christmas ingredient is clearly the orange. My earliest memories of oranges were actually rather disappointing. The green, hard ones that were almost impossible to peel, with very firm flesh, hardly any juice, and so full of seeds that you could plant a whole new orchard with just three fruits – in East Germany, they were lovingly called “Fidel’s Revenge.” Back then, these oranges came from Cuba. Around Christmas, they occasionally appeared in HO shops. But when we sat as children in front of the burning candles of the Christmas pyramid and pressed the peels into the flames, they released a wonderful fragrance, and suddenly it felt like Christmas.

How do you prepare in summer to develop and taste Christmas teas?
Stefan Zorn: I actually have to ease myself into the taste first. Once you’ve tried the first Christmas teas, the feeling and sense for the wintry aromas slowly develop. A cautious “tasting yourself into the mood” probably describes it best.

Where does your inspiration come from, and what makes a good Christmas tea?
Stefan Zorn: Inspiration and ideas for Christmas teas arise throughout the year. Different impressions from Christmas pastries, sweets, and warm spiced drinks provide the first impulses for development. These are collected and then serve as the starting point for new creations. Later, through dozens of tastings, the blends are refined, adjusted, discarded, or confirmed again and again.
A good Christmas tea should clearly reflect at least one of the typical flavors or scents that everyone associates with wintertime. This is then rounded off with different complements and additions of various spices.

Our hanging Advent calendar invites you to take a moment each day to escape and celebrate winter with new tea delights.

Summer is here and heralds the start of what are traditionally the most
fertile months in Europe. July, August and September. The perfect moment
for us to put a faithful classic centre stage:
Our tried and tested breastfeeding tea with lady‘s mantle herb in organic
quality is now available at a special price!
With carefully selected organic ingredients such as valuable lady‘s mantle herb, inspired by plants – with a focus on femininity, this tea is a gentle
accompaniment for new mothers. But even beyond this special time, the
composition with its harmonious character will delight all those who want
to treat themselves to some time out.
Article: 23135 • Breastfeeding tea with lady‘s mantle herb organic • non-flavoured herbal tea blend
The promotional price is valid from 01.07.2025 to 30.09.2025

As a special new addition, we are presenting flavored protein powders in our winter catalog: delicate Matcha with blueberry cookie flavor, as well as strawberry cheesecake flavor – enjoyment and functionality in perfect harmony.

For new customers: Please attach your trading licence.

Our services and offers are aimed exclusively at entrepreneurs in accordance with Section 14 of the German Civil Code (BGB). Orders from consumers in accordance with Section 13 of the German Civil Code (BGB) will not be accepted and executed.

Look forward to aromatic new pumpkin tea creations, discover the trending world of matcha – and enjoy autumn in style with our beautifully designed mugs.

For new customers: Please attach your trading licence.

Our services and offers are aimed exclusively at entrepreneurs in accordance with Section 14 of the German Civil Code (BGB). Orders from consumers in accordance with Section 13 of the German Civil Code (BGB) will not be accepted and executed.

Peaches are all the rage – and not just as a fruity refreshment, but also in exciting combinations with tea! Whether as a homemade tea popsicle for hot summer days or in innovative tea blends – the sweet and juicy fruit provides a unique flavour experience. Discover new creations and enjoy the summer with flavoured tea highlights!

For new customers: Please attach your trading licence.

Our services and offers are aimed exclusively at entrepreneurs in accordance with Section 14 of the German Civil Code (BGB). Orders from consumers in accordance with Section 13 of the German Civil Code (BGB) will not be accepted and executed.

Traditional tea packaging made from a combination of paper and various plastic or aluminum films is difficult to recycle and cannot be composted. Plastic has an extremely long degradation time of up to several hundred years. Around four million trees are felled each year to meet German paper requirements. We did not want to resign ourselves to this circumstance. We are therefore particularly proud that we have succeeded, together with our partners, in developing a novel, absolutely sustainable packaging concept made of grass paper and NatureFlex film.

In our grass paper, fast-growing grass from regional production replaces more than 50 % of the pulp used in conventional paper, which is usually extracted from wood. This minimises the carbon emissions and water consumption during treatment of the raw material drastically. Instead of 6000 litres of water per tonne of pulp, only 2 litres are needed; carbon emissions are up to 75 % lower than in classic paper production. Chemical substances can be completely dispensed when processing the grass.

NatureFlex is a new film based on renewable raw materials, which is 100 % compostable and has all necessary barrier properties for flavour protection.

Together, Graspapier and Natureflex are an unbeatable team in the quest for sustainable tea enjoyment.

You would like to place an order? Do you have questions about our assortment or our services as a tea wholesaler in general? Or would you like to arrange an appointment?

Please contact us at +49 (0) 4121 7912-6, send us an e-mail or use the contact form. We will contact you immediately!